Our Focus

Smart Social Business

Your business is a living, breathing, dynamic machine. It is a machine that operates on human vision, aspiration, productivity and social interactions.

Defakto’s Smart Social Business solutions provide a full range of services to assist you in the ongoing efforts to utilize social technologies to reshape how you engage customers, harvest customer insights, empower employee collaboration and improve return on marketing, communication and collaboration investments.

  • Discovery and Assessment
  • Social, Community and Collaboration Strategies
  • Design, Development and Launch of Social Business Initiatives
  • Development and Implementation of Customer Engagement and Employee Adoption Campaigns
  • Staff Training in Best Practices and Real World Tactics
  • Management and Moderation of Social and Community Initiatives
  • Review and Analysis for Ongoing Sustainability and Defined Results

Listening and engaging your customers and enabling ease of collaboration within your enterprise will drive customer evangelism and employee productivity. This is the goal of becoming a ‘social business.’

If you have a customer community, a company Facebook page or an employee collaboration platform you have already started the transformation to being a social business. Defakto can help you design, develop and deliver a full social business initiative or we can step in at any point to provide an assessment of your current programs and develop strategies and tactics to increase the success and return from those programs.